MRR
Monthly recurring revenue
New
$5,240
Expansion
$3,180
Churned
-$2,840
ARR
$582K
Target
$750K
77.6% attainment
Remaining
$167.8K
Growth Rate
Month-over-Month
+12.3%
Year-over-Year
+34.2%
ARPU Growth
+12.4%
Revenue Trend
MRR over 12 months
Revenue Distribution
MRR by plan tier
Revenue by Plan
Plan performance breakdown
| Plan | Subscribers | MRR | Growth |
|---|---|---|---|
|
Business $79/mo |
534 | $24,820 | +14.2% |
|
Pro $29/mo |
842 | $16,510 | +10.8% |
|
Starter $9/mo |
384 | $4,820 | +6.4% |
|
Free $0/mo (upgrades) |
132 | $2,370 | +3.1% |
AI Revenue Forecast
Next month prediction
Predicted MRR
$54,180
Revenue Cohorts
Retention by signup month
| Cohort | M1 | M2 | M3 | M4 | M5 | M6 |
|---|---|---|---|---|---|---|
| Oct '25 | 100% | 94% | 89% | 84% | 80% | 76% |
| Nov '25 | 100% | 92% | 86% | 81% | 78% | — |
| Dec '25 | 100% | 95% | 90% | 86% | — | — |
| Jan '26 | 100% | 93% | 88% | — | — | — |
| Feb '26 | 100% | 96% | — | — | — | — |
| Mar '26 | 100% | — | — | — | — | — |
LTV Analysis
Lifetime value metrics
Avg LTV
$2,340
Payback Period
4.8 mo