AI Churn Prediction

Predict customers likely to churn using AI insights

AI Powered

Churn Risk Score

AI-predicted churn probability

Elevated

Overall Risk Level

4.2% +0.8pp

23 high-risk accounts identified

Predicted 30d

12

likely to churn

At-Risk MRR

$14,230

Accuracy

89.2%

+2.4%

High Risk

23

Immediate attention needed

+5 from last month
Critical (90%+) 8
High (80-90%) 15
Medium (50-80%) 48
Total Monitored 709

Predicted Revenue Loss

$14,230

Monthly impact if no action taken

+$2,180 vs prior month

Saveable

$8,420

59.2% recoverable

Expected Loss

$5,810

40.8% at risk

Recovery Progress 59.2%
Interventions active 14 of 23

AI Churn Trend

Predicted vs actual churn over time

Predicted

23

This month

Actual

19

Last verified

Accuracy

89.2%

+2.4pp

Saved

7

Prevented

40 30 20 10 0
Apr '25 Jun Aug Oct Dec Feb '26 Now

Risk Segments Distribution

Customer risk classification

709 total
709 Monitored
High Risk
23 3.2%
Medium Risk
48 6.8%
Low Risk
638 89.9%
Risk Trend (6mo) Worsening
Oct
Nov
Dec
Jan
Feb
Mar

At-Risk Customers

Sorted by churn probability

Customer Plan MRR Risk Level Probability Last Activity Action
GlobalTech Solutions

GlobalTech Solutions

Login drop + support tickets

Business $1,249 Critical
94%
18 days ago
MedCore Inc

MedCore Inc

Feature usage decline

Pro $849 Critical
91%
24 days ago In outreach
FinanceHub

FinanceHub

Payment failure × 3

Business $649 High
88%
12 days ago
RetailMax

RetailMax

Contract ending in 14 days

Pro $449 High
86%
8 days ago In outreach
BuildRight Co

BuildRight Co

Login frequency dropped 70%

Starter $349 High
83%
15 days ago
EduLearn Platform

EduLearn Platform

Feature usage + open tickets

Pro $249 High
81%
21 days ago In outreach
Showing 6 of 23 high-risk accounts

AI Retention Suggestions

Recommended actions to reduce churn

4 actions
1

Personal CSM outreach

$5,240/mo

Assign dedicated success manager to 4 enterprise accounts

4 accounts Highest impact
2

Offer targeted discount

$4,820/mo

15% retention offer to 8 price-sensitive accounts

8 accounts High impact
3

Send re-engagement email

$3,120/mo

Personalized outreach to 18 dormant accounts

18 accounts Medium impact
4

Upgrade incentive

$2,890/mo

Feature unlock offer for 6 underutilizing accounts

6 accounts Medium impact
Total estimated savings $16,070/mo

Confidence Score

89.2%

AI confidence level

+2.4pp improving

Training Data

24 months

12,400 data points

Features Used

18

behavioral signals

Last Retrained

2 days ago

Next: in 5 days

Model Accuracy

Precision

87.6%

True positives / predicted positives

Recall

91.4%

True positives / actual positives

F1 Score

89.5%

Harmonic mean of precision & recall

AUC-ROC

0.94

Discrimination capability score